The new Page, Journalists on Facebook, is intended to be a resource for journalists who want to incorporate social media into their reporting, networking and storytelling. “The Page will provide journalists with best practices for integrating the latest Facebook products with their work and connecting with the Facebook audience of more than 500 million people,” Facebook Director of Media Partnerships Justin Osofsky wrote in a blog post.
Osofsky promotes Facebook as a valuable reporting tool, citing NPR’s use of the site to source stories and New York Times reporter Nicholas Kristof’s use of Facebook to report on events in Cairo while he was on the ground. The social network also touted its ability to increase referral traffic for news websites, a phenomenon we’ve experienced here at Mashable.
The social network is also kicking off a Facebook Journalists Meetup program. Facebook will be hosting workshops around the world, teaching journalists how to use the site as a reporting tool. The first of these meetups takes place on April 27 at the company’s headquarters in Palo Alto, California.
As Mashable‘s Vadim Lavrusik wrote about Facebook’s growing role in journalism earlier this year:
Facebook has been ramping up to improve its relationship with media organizations and journalists. Last July, the company announced its efforts to help media organizations make better use of their products to increase engagement, traffic and more. Since July, the average media organization has seen more than a 100% increase in referral traffic from Facebook.